This is a depressing article on how Britons won't change their lifestyles to fight global warming.

However it's not really that surprising is it? Some of us live in circles where people do change and do all they can. The complete indifference shown by the vast majority hightlights how big a job there is to convince the public that they have to do something. It may seem bizarre to those of us who are convinced that without major changes the world is f*ck*d but for most this just isn't the case.

Not all is lost - many campaigns that seemed futile in the past have succeeded, most notably the anti-slavery campaign and votes for all.

Time is tight and we need to move quickly. We need to find the triggers that will appeal to more and more people. Looking post-Copenhagen is difficult right now and it will be worth returning to this again when it is clearer what the outcome from there is.

For now we need as many approaches as possible and one that would seem achievable would be to get all 3 major parties, plus the Greens and any others who agree to take this issue out of politics. Get them all signed up as a mass block of political opinion that says "no matter what the next government is going to take Climate Change seriously". Assuming the wretched BNP don't win the election whatever the outcome then we can move the agenda forward.

Other than that challenging people whenever we can is important but tactics need to be carefully thought through. It is clear that scare tactics don't work. Constantly badgering people that they must do this and that doesn't work. We need to make sure that we keep the discussion rational. Absurd stories about half of city x or y or z being underwater in a few years time even if true simply won't be believed.

We need a steady steam of facts and actual stories of how people are being affected now. We need to keep these coming and find imaginative ways of drawing people's attention to them.

Ideas and discussion on ways forward please!